• Google Launches Hosted Website Search for SMBs
• AdCanopy - Ad Serving Software
• AOL brings online marketing benefits with coupon scheme
• Blog post of the month
• Latest Happenings in Search Engines

Businesses can sign up online for the hosted service, and in less than 10 minutes customers and visitors are able to search their site using Google's search technology for more relevant results," said Nitin Mangtani, Google product manager for enterprise search.

"You only need to add four lines of code to the site to make this work"

Indexing up to 5,000 pages will cost $100 a year, while 50,000 pages costs $500. Prices start at $15,000 for 1 million pages and more, a Google spokesperson said.

• Serve rotating rich media banners & text link ads
• Track impressions and click-trough rates in real-time
• Provide detailed performance and billing reports
• Unlimited advertisers
• Geo targeted and schedule ads
• You can run this software on your own server

Download 30 Day Free Trial or Buy online
 

The offers are then stored in an online account that is registered with their store loyalty cards. This means that if shoppers have entered their Debenhams card details on Shortcuts, any Debenhams offers they find online can be redeemed, even in high street stores.Stores will target consumers with banner ads and other kinds of online advertising.

Last month AOL acquired internet advertising firm AdTech in a bid to compete more effectively with the likes of Google, Yahoo and Microsoft. More information: Available here

Emre Sokullu from ReadWriteWeb writes  that how paradigm shifts of the web, especially for the near future. What approaches have dominated the web over the years and which ones failed; and why? Here are various Eras of the Web defined by the author :

Age 0 - eCommerce: E-commerce is the most primitive way of making money online. It's identical to the real world, where you have some products (real or virtual) and you sell them to consumers and pocket the money. The only difference from the world we live in is that the "e" prefix eliminates some frictions and allows this process to get completed faster and easier each year.

Age 1- Single Sign-on: While everyone was building and investing in e-commerce sites, two Stanford students figured out a new way of making money online. Yahoo started out with a simple web directory, but their idea was to port traditional media business models to the online space. The motivation of Yahoo at that time was to keep the visitors as long as they could on their properties (actually not much has changed).

Age 1.5- Geocities: Geocities was one of many sites that provided free web hosting and web site creation services. the weird naming scheme based on city names gave it a human touch.

Age 2 - Search:  What Google did was to offer a better search service with absolutely no clutter. Their sparse but highly efficient service opened the doors to big deals and hugely profitable online advertising.

Age 2.5 On-demand Video: What the new high speed internet infrastructure did was, in some sense, bring TV to the internet. And what YouTube and others did, was to bring it to us. Yes, Google was the center and we were still using it, but YouTube grew sharply too during this time. Continued...

• Yahoo closes Right Media deal: Yahoo Inc. took control of online advertising exchange Right Media Inc. giving the slumping Internet portal a head start on rivals Google Inc. and Microsoft Corp. in a heated race to build more powerful marketing vehicles.
• Google purchases Postini (and crosswind landings) : To make the use of Google Apps more appealing and secure for large business users, the company announced plans to acquire messaging security and compliance vendor Postini Inc. in a deal worth $625 million.
• Microsoft’s medical search engine now integrated into MSN : Microsoft acquired Medstory, a search vendor focused on healthcare. Five months later, Microsoft has integrated fully into its MSN portal the Medstory search-engine technology.
• AOL Makes it Official on Dial-Up Defections : AOL has put up a $3 million settlement as part of a deal to ease off on how it handles customers who want to leave the dial-up service.