Tips to stop Google Buzz Replies in your Inbox
Tuesday, March 16, 2010
Many people don’t like the large number of replies, Finally google buzz team has added some options in gmail to control the number of buzz replies you see in your inbox.
In order to control what buzz replies you want to see in your gmail inbox, log in to your gmail account and click the settings link at the extreme right top of the browser. Under Settings click the Link Buzz which could be the last link.
Now, You will see the following options which controls which buzz replies will be sent to your inbox.
With some other options below, you can even disable google buzz in gmail, set the privacy options related to google chrome, that’s it.
Here are some points related to Google Buzz:
1) Settings to control what gets sent to your inbox
From the Buzz tab of Gmail Settings, you’ll be able to choose whether the following buzz items get sent to your inbox:
* Comments on your posts
* Comments on posts after you comment on them
* Comments on posts after you are @replied on them
2) Explanations for why posts get sent to your inbox and an easy-to-find "Mute" link
You'll see a new message at the top of each post in your inbox that explains why it’s there: someone commented on your post, you were @replied, etc. Google also added an easy-to-find "mute" link that will stop subsequent comments from bringing the conversation back to your inbox.
Labels: Gmail News, Google Buzz, Social Media News
Buzz Around Google Buzz
Thursday, March 04, 2010
Google Buzz has opened a new door in the realm of public relations possibilities. The most preferred advantage of Google Buzz is its ease of access. Moreover, automatically connecting it to the users gmail contacts is the incomparable way to connect the users to their friends. This eliminates the lack-of-network issue that users encounter when they first sign on to a social networking site.
Google has taken social media a step further and created the perfect blend of the two. Buzz is not a Facebook killer as, the latter offers a complete integrated platform to share updates, pictures, videos, games, maps, etc. with a network built on family and friends.
There are speculations that Buzz will not pose a threat for Twitter too. Twitter is a non-symmetric network used to access and broadcast information, to establish new connections, to chat, and to freely blab about anything. Twitter users listen and tweet to an audience that has a very small overlap, if any, with their Gmail address books. Similarly, this audience is mostly disjoint from their Facebook friends. Thus unless one can convince family members, friends, acquaintances, and professional connections to all move to Gmail, Twitter users will keep using Twitter for its very purpose. That is not even considering how users consume tweets. Buzz has nothing like it, at least for now. And Twitter’s lightweight and open API has created one of the richest and most innovative ecosystem in social networks –the best is still to come.
In an interview with eWeek, Google’s Brad Horowitz stated, that Google’s vision was a place where all social services could come together, a place where people would discuss events, trends and engage in real conversation. “It’s not just status-casting. It’s not just checking in. It’s really meaningful interactions around meaningful topics within Buzz and it’s reaching the right audience and people are engaged. That kind of value proposition is I think unique to Buzz,” Horowitz added.
Buzz will fall somewhere in between Facebook and Twitter as it appeals to Gmail users who are unfamiliar to Twitter and find Facebook way too confusing. That is, of course, if Facebook’s future email service does not pick up any momentum, and if Twitter does not bring innovations to its platform. Then you can guess what will be left of Gmail’s Buzz.
Labels: Google, Google Buzz, Social media marketing, Social Media News
Will Twitter Roll Out an Advertising Platform?
Wednesday, February 24, 2010
Declining to confirm exactly when Twitter would release the platform, Anamitra Banerji, head of product management and monetization at Twitter, told MediaPost ...that "we are working on an ad platform, but it's only in the test phase." When asked how it would work, Banerji says it will be "explicitly clear that a sponsor paid for the ad," and it will be "relevant and useful, so the user doesn’t think of it as an ad."
As reported on tuesday, the company says they receive and distribute about 50 million tweets a day,, or about 600 Tweets every second, reaching a popularity almost as high as Facebook. With that kind of growth, it makes sense that the company would want to take advantage of that user base and provide advertisers with a way to reach and target them. What remains to be seen is how the service implements ads, and whether or not users revolt against the commercialization of their social network.
Labels: A-1 Technology, Social media, Social media marketing, Social Media News, Twitter, Twitter news
Revealed: Which social networks pose the biggest risk?
Tuesday, February 02, 2010
We polled over 500 firms, and 60% felt that Facebook was the biggest danger:

We shouldn't forget, of course, that Facebook is by far the largest social network - and you'll find more bad apples in the biggest orchard.
The truth is that the security team at Facebook works hard to counter threats on their site - it's just that policing 350 million users can't be an easy job for anyone. But there is no doubt that simple changes could make Facebook users safer. For instance, when Facebook rolled-out its new recommended privacy settings late last year, it was a backwards step, encouraging many users to share their information with everybody on the internet.
Although LinkedIn is considered to be by far the least threatening of the networks, it's worth remembering that it can still provide a sizeable pool of information for hackers.
Targeted attacks against companies are in the news at the moment, and the more information a criminal can get about your organization's structure, the easier for them to send a poisoned attachment to precisely the person whose computer they want to break into.
Sites like LinkedIn provide hackers with what is effectively a corporate directory, listing your staff's names and positions. This makes it child's play to reverse-engineer the email addresses of potential victims.
If you haven't already done so, download the Sophos Security Threat Report 2010now.
http://www.sophos.com/blogs/gc/g/2010/02/01/revealed-social-networks-pose-biggest-risk/
Labels: Facebook news, LinkedIn News, MySpace, Social Media News
Social Media and Mobile Tech Jobs Show Strongest Growth in 2009
Thursday, December 31, 2009
This isn’t surprising, of course, as growth is relative and where we were before as social media was not nearly the buzzword in 2008 as it was in 2009. The important aspect here is that as 2010 rolls through, we should expect the gains to continue and the relationship between the economy and the social web to stay tied hand-in-hand.
Until the “next big thing” comes out to replace sites like Twitter and Facebook as valid business needs, we shouldn’t expect anything to change. The trends will continue.
In other words, 2010 looks like it will be a tremendous year of growth for social media as a profession.
Source:http://soshable.com/social-media-and-mobile-tech-jobs-show-strongest-growth-in-2009/
Labels: Mobile technology, Social Media News
Social Media Resolutions For 2010
Monday, December 21, 2009
A Guide on How to Create a Better Social Media Presence in 2010!
Social media is a vast field and comes with a plethora of issues to follow. Since 2010 is right around the corner, and you must be planning a new strategy for your social media marketing.
You can plan your resolutions in the social media style. The list to choose among the issues is endless, but here is a list of most important items to work on in social media in 2010. However, there is no immaculate answer in social media; each company is different, but each of these points can be adjusted for any company. It can also work as a guide on how to create a better social media presence in 2010!

1. Spend more on customer service : - So many problems could be diffused easily if companies would simply treat customers as they should. In today’s social life activities, word of mouth travels far and can truly influence users across the globe. By offering your products with excellent support and a pleasant experience, you will create brand advocates that will help you in case of emergency also.
2. Make a better effort to track conversation : - One of the toughest aspects of Social Media Marketing is tracking the conversations that are occurring in the market. Research and look out for a solution that will help you and your company achieve your social media targets. There are a number of good tracking systems on the market, the trick is to test drive them and see what will work for you. In addition to tracking mentions, tracking broad keywords and engaging customer who are looking for help can be a very profitable portion of your social media marketing campaign. When looking for tools, those that allow the archiving and exportation of data is something that can be a big help as you make your internal cause for social media.
3. Act proactive and work to protect your brand names : - Stop name squatters and others from hijacking your brand name and your trademarked term. Services like KnowEm allow you to reserve user names across hundreds of sites and prevent those from stealing your brand. Taking a few minutes and a few dollars now can save you a lot of time and money to get it back later, so get out there and protect your brand.
4. Create intelligible social media strategies & social media policies : - Most of the companies don't consider this as important than their other work and there is a lack of social media strategy and they are engaging because they think they have to. Sit down and put together a list of goals then work to find a strategy that will work to accomplish them. Don’t just Tweet or make a Facebook page because your competitor did. Come up with a list of goals and a strategy to be accomplished. Tactics and strategies are crucial in social media.
5. Provide Training & education to the workers : - Policies should be set forth to ensure that workers are not breaking terms of use, acting inappropriately or providing inaccurate information. As recently, there have been some social media meltdowns based on the lack of knowledge of some individuals acting on behalf of a company. In addition, anyone who is allowed to speak on behalf of the company should have extreme comprehension of the networks, how they work and the overall company strategy. When executed poorly, social media has the power to severely harm a brand, and providing training and education is the fundamental factor that can prevent these problems.
6. Reward loyal fans with exclusives : - By offering the customers items that are exclusive to them, you can “demonstrate value” and make them feel good about following you. Not only would they get an exclusive deal/song/download/game, they also get the feeling that they are getting a special connection that not everyone has.
This all about the important tips or you can say resolutions that you can try to work on in 2010 and watch your social presence flourish. Happy Holidays!
Labels: Social media, Social media marketing, Social Media News, Social Media Resolution
Social Media Now Regularly Used by 65% of People at Work
Saturday, December 05, 2009
Among respondents using social media for business purposes in their day-to-day jobs, 62 percent visit company or brand profiles on social networking sites and 55 percent search for business information on these sites.

Among those using any form of social media to find business-relevant information, the most popular activity is attending webinars or listening to podcasts (69 percent) followed by reading ratings or reviews for business products or services (62 percent).
The least popular activities are saving business-related links on social bookmarking sites (28 percent) and participating in discussions on third-party web sites (29 percent).
Experienced social media pros are likely to be astounded that over half of respondents indicated that they participate in online business communities or forums. This is far higher than the typical two-percent participation rate among monthly visitors to online communities. This difference may be due to how study respondents understood the word “participate”, possibly interpreting it as “visit," rather than "post."
Facebook is the dominant social network on which consumer-focused companies maintain one or more profiles, cited by 83 percent of respondents versus 45 percent for Twitter. B2B companies, however, maintain a presence on both platforms with 77 percent maintaining a profile on Facebook and 73 percent on Twitter.
Consultants and marketing communications professionals are the most active users of social media as a resource for business information, particularly in smaller firms. IT professionals have the lowest participation rate.
The average company in this study was planning, developing or running seven different social media initiatives; 65 percent of respondents staffing those initiatives, and 71 percent of companies themselves, have less than two years of experience with social media for business.
Building brand awareness and brand reputation are two of the top social media success metrics.
B2C firms, though, were ahead in a few areas: social media advertising, user ratings and reviews, and online communities for customers and prospects.
Both business-to-consumer and business-to-business companies are rapidly adopting social media, unable to ignore a major destination of Internet users, Business.com says. But the two types of firms have different social site usage patterns.
Not only were B2B firms more likely overall to maintain a social network profile, they were managing profiles across more social sites and were significantly more likely to be present on Twitter, LinkedIn and YouTube.
B2C companies were better represented on Facebook and MySpace.
Source:http://ipcarrier.blogspot.com/2009/12/social-media-now-regularly-used-by-65.html
Labels: Social media marketing, Social Media News, Social Media Revolution
Social Media Revolution
Tuesday, November 24, 2009
By 2010, Gen Y will outnumber baby boomers. 96% of them have joined a social network. Social media has overtaken porn as the #1 activity on the Web. 1 out of 8 couples married in the US last year met via social media.
- Years to reach 50 million users:
* Radio: 38 years
* TV: 13 years
* Internet: 4 years
* iPod: 3 years
* Facebook: Added 100 million users in less than 9 months
* iPod applications: Downloads hit 1 billion in 9 months
If Facebook were a country, it would be the world’s 4th largest.
1. China
2. India
3. United States
4. Facebook
5. Indonesia
6. Brazil
7. Pakistan
8. Bangladesh
Yet, China’s QZone is larger than Facebook with more than 300 million people using their services.
A 2009 study by the US Department of Education revealed that on average, online students outperformed those receiving face-to-face instruction. 1 in 6 higher education students are enrolled in an online curriculum.
80% of companies are using LinkedIN as their primary tool to find employees. The fastest growing segment on Facebook is 55-65 year old females.
Ashton Kutcher and Ellen Degeneres have more Twitter followers than the entire population of Ireland, Norway, and Panama. 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences.
Generation Y and Z consider email passé. In 2009, Boston College stopped distributing email addresses to incoming freshmen.
Full Story :- http://itpromarketer.com/2009/11/social-media-revolution/
Labels: Social media, Social media marketing, Social Media News, Social Media Revolution
Google Rolling Out Social Search (in Labs)
Tuesday, October 27, 2009
.With Social Search, Google finds relevant public content from your friends and contacts and highlights it for you at the bottom of your search results. When I do a simple query for [new york], Google Social Search includes my friend’s blog on the results page under the heading “Results from people in your social circle for New York.” I can also filter my results to see only content from my social circle by clicking “Show options” on the results page and clicking “Social.”
All of the info in Social Search is publicly available, but they highlight info based on their (massive data collection) information about you from:
- Google profile contacts
- Gmail contacts, chats and groups
- People you’re following on FriendFeed or Twitter
- Feeds in your Google Reader
Story URL : http://www.marketingpilgrim.com/2009/10/
Labels: Google, Google News, Google Social Search, Social Media News
Nokia Acquires Plum Assets
Tuesday, September 15, 2009
Plum Ventures Inc is a privately-held company headquartered in San Francisco, with another office in Boston, Massachusetts. The company has funding from Vulcan Capital and Levensohn Venture Partners, whose representatives are on its board of directors. The company is in the business of developing cloud-based social media sharing and messaging service for private groups. The company’s products enable websites to install community-oriented pages where visitors can stay connected with each other by sharing and discussing content from the site, the greater web or their on computers, without leaving the site. In the long run helps visitors to turn into engaged, active users.Plum’s platform has features such as Group builder, which adds the social hub to the site that can be customized; a topical directory that can be created by the site owner and the visitors, a widgets library that allows group activity to be displayed throughout the site, and also integrates user accounts into one single sign-in. Some of these features will be made us of by Nokia in its own services.
Plum Ventures was cofounded by Hans Peter Brondmo and Margaret Olson. The company is presently manned by about 10 employees.
Source:http://pcs.co.uk/2009/09/nokia-acquires-plum-assets/
Labels: Nokia, Nokia News, Plum Ventures, Social media, Social Media News
Benefits and Trends of Social Media Marketing
Monday, September 07, 2009

Many people are still wondering exactly how to benefit from the new networking possibilities. Here is a list of some of the biggest benefits that come from a successful social media marketing campaign .
Generating a strong base
Fabricating a strong, core base of supporters is essential to expand and grow, and creating compelling social media content is one of the best ways to do this. A loyal fan following assure that you will always have a market ready to buy what you have to offer, and if your offerings are good, it will ultimately add to your goodwill.
Brand Awareness
It adds in enhancing your brand's awareness. As more people watch your business name and the link to your site, your logo, and other details found in social media profiles, you establish more brand awareness among your potential client base.
Featuring High Quality Sites That Engage and Persuade
Always remember content is the only dominating factor, and has the ability to glued the casual onlookers to your point of view. Sites such as Xanga, Friendster, Bebo, Flickr and imeem are just a few that provide a well-formatted presentation to your following. This effect only serves to enhance the predominant message or image conveyed.
Improved Conversion Rates
The conversion rates comprises of the website visitor percentage that turn into leads and then customers. This concept is also known as sales funnel in which there are multiple stages through which prospects progress over time. Social media can improve this rates by allowing prospects to know, like and trust you more than in years past.
Affordable Method Of Globalizing Your Business
SMm helps business owners in making their products affordable and the company name visible to the global market. In return, they get clients in large number from the same forum and through the reference of the former. Henceforth, you are making friends and extracting cash from similar location at the same time.
The Social Media is not a destination but consider it as a tool in an integrated marketing plan which connects like-minded people. Your community will naturally grow given you provide quality content that engenders passion and loyalty to those relationships.
Labels: Facebook, MySpace Mail, Social media, Social media marketing, Social Media News, YouTube


