Web Site SEO Popularity: Web Directories
Internet users find the Web sites of numerous businesses by browsing through various directories, or by performing keyword searches within directories using terms specific to the information or services they seek.
Web directories use human editors to put Web sites into specific categories. As with an index in a book, users can browse directory category and subcategory headings to find the information they need. Directory categories are organized as a hierarchy, with broader categories at the top of the organizational structure, and more specific subcategories lower down. For example, in Yahoo!'s online directory, you will find law firm listings in the following category hierarchies:
Government > Law > (followed by law-related categories and law practice areas)Business & Economy > Shopping and Services > Law > Firms
Every Web site that you find in a directory is indexed in a relatively similar way, under major category headings, which are narrowed into subcategories.
Submitting Your Site to a Directory
Once your firm's Web site is on the Internet, you should have it listed in the major consumer Web directories, namely the Open Directory Project, Yahoo! and LookSmart.
Being listed in these Web directories is a good way to market your business online and it will help your site get indexed by search engines. It will also increase your Web site's popularity as part of your search engine optimization plan.
Source: http://seo.justia.com/web-directories.html
Web directories use human editors to put Web sites into specific categories. As with an index in a book, users can browse directory category and subcategory headings to find the information they need. Directory categories are organized as a hierarchy, with broader categories at the top of the organizational structure, and more specific subcategories lower down. For example, in Yahoo!'s online directory, you will find law firm listings in the following category hierarchies:
Government > Law > (followed by law-related categories and law practice areas)Business & Economy > Shopping and Services > Law > Firms
Every Web site that you find in a directory is indexed in a relatively similar way, under major category headings, which are narrowed into subcategories.
Submitting Your Site to a Directory
Once your firm's Web site is on the Internet, you should have it listed in the major consumer Web directories, namely the Open Directory Project, Yahoo! and LookSmart.
Being listed in these Web directories is a good way to market your business online and it will help your site get indexed by search engines. It will also increase your Web site's popularity as part of your search engine optimization plan.
Source: http://seo.justia.com/web-directories.html
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